Rockler Launches New Website
New site offers state-of-the-art navigation and functions.
Rockler Woodworking and Hardware has given the Rockler.com website a complete redesign and restructuring to help online shoppers and information seekers find what they need quickly and easily.
The new site is the first in the woodworking industry to be fully optimized for all sizes of computers and devices. Using a new technique called "responsive design", every page of the site will automatically optimize for the device and screen size the customer is using. This allows users to shop easily at home on a desktop or laptop computer, review plans and materials lists from a tablet while in the shop, and complete purchases on the go
using a smartphone.
"We made it a point to emphasize the three primary things we provide to woodworkers and DIYers everywhere – products, how-to information and project ideas," says Scott Ekman, Rockler's Vice President of Marketing. "Our new site features thousands of products, plus a wealth of how-to articles and free project plans."
The new Rockler.com. features enhanced category menus, an abundance of filtering options, and the ability to compare items side by side. Users can zoom in on images to investigate every detail of a product before purchase.
The expanded how-to section provides guidance, advice, and insight through a library of articles, plans, and videos. The visual design utilizes clean, well-lit images as well
as textures and fonts with a vintage flair to echo that of recent branding updates seen in Rockler's catalogs, retail flyers, print ads, and flagship retail store in Maplewood, Minnesota.
Learn more at www.rockler.com.
CONTRACTOR SUPPLY MAGAZINE
The April/May 2024 issue of Contractor Supply magazine is here!
This digital edition is sponsored by BECK AMERICA Inc.
Our cover story, Masters of Fasteners, visits Interstate Screw Corp. of metro Miami, which serves the fastening needs of south Florida, the Caribbean and Central and South America.
Also in this issue,our Industry Updates cover Adhesives, Tapes and Sealants, Anchoring Systems and Safety and PPE.
This digital edition is fully searchable and contains live links to every advertiser and new product listing. Click away!
